Using Newspapers

When it comes to prospecting tools, nothing compares to a HEALTH NEWS Newspaper.

 

The Most Effective and Duplicatable
Lead Generation Tool Available

 

Why? What is it about HEALTH NEWS Newspapers that make them so easy to use? Why have hundreds of thousands of people had such dramatic success by using them?

 

We have used our customer's experience and created the HEALTH NEWS Training Guide. This guide will help you get started and duplicate your success throughout your entire organization.

 

The HEALTH NEWS Training Guide will show you how HEALTH NEWS Newspapers:

  1. Give you the best bang for the buck of any sales tool made, period.
    When you compare the cost of HEALTH NEWS Newspapers with other sales tools, nothing else even comes close. HEALTH NEWS Newspapers are available from 20 cents each clear down to 14 cents each.

  2. Get people involved.
    The key to being a successful business person is to be involved in the process. When people hand out newspapers to their families, friends, and anyone else, they are actively involved.

  3. Create interest.
    HEALTH NEWS Newspapers create intense interest in the topics they cover. The adage still holds true that people believe what they read in newsprint.

  4. Help you create qualified prospects that want to learn about and use your products.

One of the methods you will learn about in the book is how to work with your warm market, including your family, friends, neighbors, and co-workers. To get started, you could hand a friend a HEALTH NEWS Newspaper and say:


“I have some great information that has helped me. Please take it and read it, and I’ll give you a call tomorrow.”


Follow-up within 24 hours by calling your contact. During the follow-up call you can make a three-way call with an expert to answer any questions and help the prospect get started. This approach is easily duplicated and is the most effective way to build a business. Handing out 3 to 10 copies a day to anyone you meet will help you continuously keep your prospecting pipeline full.

Using the Boxes on the
Front and Back Pages
of HEALTH NEWS is simple.

The Front Page Box:

  • Mailing information

  • Share your own personal story

  • Place your contact information

  • Anything you want to say

The Back Page Box:

  • Place the free label that we provide to you with your name, phone, and email address

  • Write a short message

  • Anything you want to say

Your Paper Route

Another method of marketing is developing your cold market and creating a “Paper Route” where you place stacks of HEALTH NEWS in local businesses. Go to businesses that have places for people to pick up something to read. Simply ask for permission to place a stack of 10 to 20 copies of HEALTH NEWS in areas like those listed here. This also opens the door to approach the business owner.


You might say…

“I have your complimentary issues of HEALTH NEWS. Is it okay if I set them on your reading table for your customers? Thank you.”


Also, purchase a stamp with “COMPLIMENTARY” in large red letters. On the top of every HEALTH NEWS Newspaper, use your stamp to indicate to people that they can take the newspaper home with them for free.

  • Hotel Lobbies
  • Truck Stops
  • County Fairs
  • Tanning Salons
  • Health Food Stores
  • Home Shows
  • Auto Shops
  • Coffee/Juice Shops
  • Dry Cleaners
  • Airport Lobbies
  • Retirement Villas


  • Chiropractors’ Offices
  • Health Fairs
  • Doctors’ Offices
  • Delis
  • Gyms
  • VA Hospitals
  • Naturopathic Offices
  • Beauty Salons
  • Senior Citizen Centers
  • Gift Shops
  • Any Small Business

 

To help you keep track of all your contacts, we have provided you with a simple tracking chart for you to use. Click here to download the .pdf file (you must have Adobe Acrobat or compatible PDF viewer installed).
Copyright © 2013 Health News.